Hey, I AM
Alina Popa
Multi-dimensional marketer with experience on both agency and client sides. I know exactly where to focus in order to drive results.
Who AM I?
Know More About me
I’m a freelance digital marketing specialist with a strong foundation in technical marketing implementations, Google Ads, Google Analytics 4, and Google Tag Manager. My core expertise revolves around these platforms, enabling me to offer top-tier services to enhance your tracking and advertising campaigns.
As a highly motivated and driven individual, I have developed a strong background in digital marketing, data analysis, and technical marketing through self-education and hands-on experience, working with a diverse range of clients and projects.
I understand that each business is different, with its own set of goals and obstacles. That’s why I prioritize a personalized journey for every client. I am committed to demystifying the complexities of digital marketing, providing you with the insights and strategies you need for sustainable growth.
Your digital marketing success is my priority.
What Can I Do?
Services I Provide
I offer my services to both agencies and clients, but please note that my availability is limited. If you’re ready for premium service and top-tier results, let’s connect.
Google Ads
Audit | Campaign Management | Enhanced Conversions
Google Analytics 4
Audit | Implementation | Reports
Google Tag Manager
Implementing Custom Advanced Tracking Events for Lead-gen and Ecommerce
Team Training
Specialized Training to Master Google Analytics 4 | Google Tag Manager | Google Ads
Things I have Done
Achievements
My commitment to delivering exceptional results means I limit the number of clients I work with. This way, I can provide the dedicated attention and custom solutions you deserve.
Timeline
My Experience
2024
Intermediate- Advanced Google Tag Manager
Google Analytics 4 Course 2.0
JavaScript for Google Tag Manger
Analytics Mania - Julius Fedorovicius
Practical GA4
Kick Point - Dana DiTomaso
2024
Javascript Complete:
Web Browsers And Tracking Protections
Mastering CSS Selectors
Javascript For Digital Marketers
Simmer - Simo Ahava
May 2017 - Present
Technical Digital Marketing
📈 Marketing Analytics and Measurement.
⚙️ Implemented and optimized tracking into various marketing initiatives using Google Tag Manager.
🎯 Managing Google Ads campaigns for a select clientele achieving substantial results.
🎓 Training and support for GA4, GTM, and GAds for teams
Freelancer
2023
Conversion Tracking Mastery
Performance Max Mastery
PPC Mastery
2023 -2024
Privacy Led Tracking with Google Tag Manager
Strategic Analysis with Google Analytics 4
Data Driven U - Jeff Sauer | Fred Pike
Mar 2023 - Nov 2023
PPC and Tracking Specialist
Sinaps
2022 -2024
Google Digital Marketing & E-commerce Certificate
Certified Expert - Measurement & Performance
Google Ads Advisors
2023
Digital Analytics Implementation Program
Optimize Smart - Himanshu Sharma
May 2016 - May, 2017
Digital Analyst
Cognetik
How I Work
My Work Process
Discovery
In the "Discovery" phase, we work closely with you to uncover the unique opportunities and challenges your project presents. We'll dive deep into your unique requirements, whether you're an agency seeking expert support or a business owner looking for top-tier solutions.
Audit
The "Audit" phase involves a meticulous examination of your existing digital infrastructure. We assess your website or digital setup, identifying any shortcomings or areas for improvement to ensure that we have a clear picture of the current state.
Implementation
In the "Implementation" phase, we put our expertise into action, utilizing the insights gained from the discovery and audit stages. We execute a meticulously designed plan, optimizing your digital presence for exceptional results.
Testimonials
Satisfied Clients Say
Marco Kremer
I've come to know Alina as highly skilled technical marketer & digital analytics specialist. Alina was able to quickly translate the job's requirements into a detailed plan of action, using the latest techniques in Google Tag Manager and Google Analytics 4. Her dedication and attention to detail surprised me. She did a great job and I highly recommend her.
