Helping Brands
Scale Through
Strategy and
Measurement
That Actually
Work

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Hi, I’m Alina Popa 👋
Founder, Ignite Marketing

Empowering eCommerce & LeadGen Brands to Scale Smarter in an AI-First World With clean data, bold strategy, and tracking that drives real business growth.
Together with my network of expert collaborators, we partner with clients across Europe and the US to deliver sustainable growth and profit.

Meet Alina

Our Core Services

Retainer-Based Only
Growth strategy & media planning

Campaign Architecture | Funnel Strategy | Channel Mix | Data Vizualization | Automation

Retainer-Based Only
Paid Ads Management

Google Ads & Meta Ads: eComm & LeadGen

Project Based Limited
GTM & Server-Side GTM

Full Setup | Enhanced conversions | dynamic values | CRM integrations

Project Based Limited
Tracking Audits & Debugging

GA4 | GTM | Meta Pixel | Tiktok Pixel | Consent Mode

Exclusive, high-impact sessions – limited spots
STRATEGY RESCUE CONSULTING

1:1 sessions when your ads stop working or tracking breaks down
Google Ads | Meta Ads | GTM • Migrations

Book a Call
* Limited availability
MeasureSummit2025AllAccessPass
MeasureSummit 2025 Free Registration

✨ Speaking at MeasureSummit 2025

Join me this fall as I share practical strategies on Google Ads tracking at the world’s largest analytics & measurement event.

You’ll discover:

Confidence that your ad spend is driving results

Peace of mind with privacy-ready measurement

Give AI the right data to work with


In my talk, “Stop Wasting Ad Spend: Practical Google Ads Tracking in the Age of AI & Privacy”, I’ll share real-world setups, lessons from client projects, and simple ways to track the customer journey without losing sight of data quality.

👉 Join me at MeasureSummit
New Course Launching Soon!

THE ULTIMATE
GOOGLE ADS CONVERSION TRACKING COURSE

Join the waitlist for early access & exclusive bonuses.

    LEARN DIGITAL MARKETING
    FREE VIDEOS ON YOUTUBE

    Explore my best tips and video trainings on Google Ads, tracking, analytics, and more.

    Subscribe to my channel and stay ahead with every update.

    • Step-by-step videos
    • New content every month
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    Work with Alina & Ignite Marketing

    Let’s Work Together

    Apply for a spot on our waitlist to work together
    If you’re ready for honest advice, measurable growth, and a partnership that goes beyond “just another agency,” join my waitlist.
    Spots are limited. I review every application myself, contact you for details and only take on projects where I know we can make a difference.

    Get in touch